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The business name finn+sootie comes from my own two canine friends aptly named Finn and Sootie. Finn is a gregarious Bichon Frise who is a true mummy’s boy in all sense of the term. Sootie is a black Toy Poodle, who is precious and sweet and all things adorable. Having had a desire to purchase unique but high-quality garments for my Bichon (who suffers from pneumonia), I found that there was not much of a variety at pet shops, or even over the internet.